Redevelopment Shows Increase In Sales by Appleby Westward Group Limited Paris Retailer

A redevelopment scheme at a Dorset SPAR store has expanded selling space by one third to enhance the convenience offer for customers.

Olly Andrews, who runs Maiden Newton Service Station in partnership with his mother Melody, undertook the development as part of an overall improvement programme including the Texaco fuel station and workshops.

In a co-investment project with Appleby Westward, the SPAR store has been increased to nearly 1,200 sq. ft. to develop space for chilled produce, beers wines and spirits and frozen food.

Olly became involved in the business 18 months ago when his father Mike died, having previously been involved in business management in electronics. His parents had run the service station for 40 years, and the shop had been with SPAR for the last ten.

“We regard our SPAR business as a convenience store with a forecourt, rather than a forecourt store,” said Olly. “Our customer base is very much local people from the village and nearby who use us for convenience shopping, and so we decided to expand the store to meet their needs even better.”

Chilled space has been increased from three to four bays, the beers, wines and spirits section from two to three bays, and frozen food from a single chest freezer to a 2 x 2 door upright, providing better display and availability.

Sales in January were up on the previous January by £6,000, and up on December 2012. “Each section that we expanded has shown an increase in sales,” said Olly. “We are very happy with the overall refit and delighted with the results – it has completely opened up the store to display the whole range and gives a warm and friendly feel to our customers.”

The featured article above was from Appleby Westward Group Limited Paris Retailer.

 

Redevelopment Shows Increase In Sales by Appleby Westward Group Limited Paris Retailer

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A redevelopment scheme at a Dorset SPAR store has expanded selling space by one third to enhance the convenience offer for customers.

Olly Andrews, who runs Maiden Newton Service Station in partnership with his mother Melody, undertook the development as part of an overall improvement programme including the Texaco fuel station and workshops.

In a co-investment project with Appleby Westward, the SPAR store has been increased to nearly 1,200 sq. ft. to develop space for chilled produce, beers wines and spirits and frozen food.

Olly became involved in the business 18 months ago when his father Mike died, having previously been involved in business management in electronics. His parents had run the service station for 40 years, and the shop had been with SPAR for the last ten.

“We regard our SPAR business as a convenience store with a forecourt, rather than a forecourt store,” said Olly. “Our customer base is very much local people from the village and nearby who use us for convenience shopping, and so we decided to expand the store to meet their needs even better.”

Chilled space has been increased from three to four bays, the beers, wines and spirits section from two to three bays, and frozen food from a single chest freezer to a 2 x 2 door upright, providing better display and availability.

Sales in January were up on the previous January by £6,000, and up on December 2012. “Each section that we expanded has shown an increase in sales,” said Olly. “We are very happy with the overall refit and delighted with the results – it has completely opened up the store to display the whole range and gives a warm and friendly feel to our customers.”

The featured article above was from Appleby Westward Group Limited Paris Retailer.

 

Appleby Westward Group Limited Paris Retailer: Mark Oliver Supports ACS

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Mark Oliver, who runs a SPAR store in Sturminster Marshall, Dorset, was among the audience at the recent top level Heart of the Community Conference in London, organised by the Association of Convenience Stores.

“It was a very useful and informative meeting,” said Mark. “Retailers in SPAR need to get behind the ACS in support of its various efforts on our behalf.” He said that one of the underlying messages that came across from the conference was a recommendation to independent retailers to get themselves under the fascia of a symbol group sooner rather than later.

The ACS campaigns on behalf of 33,500 stores in the UK and the conference, the biggest political meeting of its kind in the local shop sector, attracted a cross-party representation of MP’s, including Mark Prisk, the Minister for Housing and Local Growth.

James Lowman, chief executive of the ACS, called for retailers to make a national impact by engaging with decision makers at a local level and becoming civic leaders in their own right within their communities.

He told the audience: “We are entering into an unprecedented era of local decision making on issues like crime, planning and alcohol licensing. This is a golden opportunity for convenience retailers to establish themselves as civic leaders in their communities by engaging with Community Alcohol Partnerships, the newly elected Police and Crime Commissioners and local planners.”

Mark Prisk said: “It’s a tough time for retailers, which is why this Government is doing all it can to help retailers adapt and so compete for more custom. A thriving convenience sector is part of this, which is why we have acted to help small firms with business rate relief, cut their corporation tax rates and are now helping our town centres and high streets compete.”

The featured article above was from Appleby Westward Group Limited Paris Retailer.

Appleby Westward Group Limited Paris Retailer: Somerset Garage Re-Develops

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Businessman Laurence Haring has moved his forecourt store to SPAR as part of a two-stage redevelopment of his Somerset garage business geared towards meeting the needs of the local community.

Laurence, who operates Buncombes Garage on the A38 just south of the centre of Highbridge, decided the forecourt store needed a recognised brand in order to attract more custom, and after talking to a number of symbol groups he decided to switch to SPAR.

“We felt SPAR offered us the best way forward,” said Laurence. “We wanted to be part of a group which has a recognised brand, a variety of promotions and new products, and to have the ability to access range reviews.

“Importantly, co-investment is an attractive proposition in the current economic environment where funding can be difficult, and Appleby Westward was able to offer us this facility in the redevelopment of our store.”

The redevelopment saw new lighting and fixtures installed in the 1,800 sq.ft. store, where the emphasis has moved to more chilled products, a wide range of beers, wines and spirits, food-to-go and coffee, and a full complement of convenience goods. The store also offers National Lottery, PayPoint, phone top-up, news and an ATM machine. “Customers are delighted with the result and we’re seeing a better basket spend already,” said Laurence.

He expects the store to really take off once the next stage of the redevelopment, the refurbishment of the forecourt and the rebranding to Murco, is completed in the next few weeks offering competitive pricing on both fuel and shop goods.

“Once we have a more inviting forecourt, we fully expect the two to be complementary, with the shop helping the forecourt and the forecourt helping the shop,” he said.

“I’m confident that within three months, we could see shop turnover up by as much as 50%.”

Laurence is now spreading his wings further with Appleby Westward and has recently secured the purchase of another garage and SPAR forecourt store on the main A36 road south of Bath at Monkton Combe.

The featured article above was from Appleby Westward Group Limited Paris Retailer.

Appleby Westward Group Limited Paris Retailer: A New Lease of Life for Dartmoor Store

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A convenience store in a small Devon town on the edge of Dartmoor, which had fallen into disrepair, has been given a complete makeover and re-opened as a modern SPAR store serving the local community.

The former Solo Stores in Fore Street, Chudleigh has been acquired by SPAR store operator Gillett’s (Callington) Limited and been the subject of a major refurbishment for several weeks.

“We bought the store from a receiver,” said Managing Director Mark Gillett. “It was formerly a Wilkies store but the premises had fallen into a state of disrepair over a number of years and we have totally refurbished it, starting with the very basics through to a comprehensive refit.”

The store was refurbished in a joint investment scheme with Appleby Westward, creating a new shop front, increasing the off licence range by 200%, introducing food-to-go and increasing the area for chilled products threefold.

The chilled section is distinguished by all cabinets having retro fit energy-saving doors installed, creating a distinctive eye-catching effect along one whole aisle. “The store was fully merchandised, using the plans available from Appleby Westward,” said Mark. “As we were starting with a complete new range, it did make life a lot easier and helped ensure we had the correct range for the shelving configurations within each section.

“We are very positive about the store, and it has been exceedingly well received by the locals,” he added.

Gillett’s purchased its first store in 1984 and has steadily grown with regular strategic acquisitions of businesses in rural locations. The company now operates 61 SPAR stores throughout the south west.

Gillett’s recently signed a new five year exclusivity contract with Appleby Westward, which Mark Gillett described as “a reflection of the confidence we have in the relationship and opportunities with Appleby Westward and SPAR.”

The featured article above was from Appleby Westward Group Limited Paris Retailer.